Search results for “Vpon”
India, China generate 46% biddable inventory in mobile advertising
Data shows India and China generate the most biddable inventory in mobile advertising, occupying 46% in APAC.
The beauty of a core data asset – time for travel companies to embrace it
How to identify a first time guest staying at a particular property or a passenger preferring a particular seat when flying? A core data asset is a must for travel companies to answer such questions.
Use cases of artificial intelligence in China's flourishing travel sector
Chinese technology companies are making steady progress in artificial intelligence (AI), leveraging the technology to simplify travel planning and buying, and enabling communication in foreign destinations.
Mobile device IDs – laying a strong foundation for precision advertising
Cookies-based approach to tracking behavior of travelers isn’t enough as one might not be offering accurate message/ ads. On the other hand, mobile device IDs offer more dependable data.
Vpon decodes the digital footprint of mainland tourists
Countries in Asia-Pacific remain the top destinations of mainland Chinese tourists, while a number of provinces of the new 1st-tier cities become popular, along with Beijing and some coastal regions.
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Accor’s renewed focus – aspirational and experiential aspects of a guest
3 payment-related trends to watch out from China
Ctrip chairman: China needs to raise inbound readiness amid tourism trade deficit
International travel exports hit $1.7tn last year, China spent $277bn
Travel giants Airbnb and Ctrip tap OYO's emerging-market reach
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