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Understanding intricacies associated with digital ad market in China

05/27/2016|10 years ago

Be it for dealing with data “walled garden” within the so-called BAT (Baidu, Tencent and Alipay) ecosystem, having a single view of the customer or video viewability assessment, coming to grips with such issues is vital to optimize digital ad expenditure.

Dear Chinese airlines: Digital marketing works in other ways

03/07/2017|9 years ago

Joseph Wang, Chief Commercial Officer of TravelDaily China & ChinaTravelNews, discusses digital marketing trends for China’s airline industry.

Destination booking service Klook closes $30 million round led by Sequoia

03/03/2017|9 years ago

Travel experience reservation platform Klook announced on March 2 that it has raised USD 30 million in its B round funding, which had Sequoia Capital China as lead investor.

TravelDaily China hosts ITB Asia session

10/26/2016|9 years ago

On invitation by ITB Asia, TravelDaily China hosted a session at the B2B travel trade show for Asia on China’s outbound tourism and digital marketing on October 19.

Boutique travel platform Zanadu raises US$12 million in Tencent-led financing

12/23/2015|10 years ago

Boutique travel website Zanadu announced it received over RMB80 million in its A+ financing round, in which IT giant Tencent is the lead investor.

Time for foreign meta-search engines to go beyond strong “product”

09/13/2016|10 years ago

Localisation of product and team isn’t seemingly enough for any foreign meta-search engine due to the sheer scale of intermediaries that are already established in China.

The most innovative of them all

09/02/2016|10 years ago

Seven companies beat out hundreds of others attenended China Travel Innovation Challenge at the 2016 TravelDaily Conference for a chance to win this year’s coveted title.

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