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Search results for “PhocusWire”
Airbnb's brand vs. Booking.com's performance marketing – is there a playbook for recovery?
04/28/2021
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6:44:45 PM
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Marketing is no longer about the stuff you make, but about the stories you tell.
Guesty raises $50M as spotlight remains on short-term rental sector
04/28/2021
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6:28:23 PM
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There are public players in both hospitality technology and also in residential property technology, but in short-term rental software, there isn’t any.
How the pandemic is reshaping hotel distribution strategies and onboarding
04/28/2021
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7:45:25 AM
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The pandemic has highlighted the need for more efficient onboarding systems across all distribution stakeholders.
How the pandemic has impacted Airbnb supply
03/31/2021
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6:43:46 PM
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Markets including New York, Toronto and Beijing all have significant declines in both active and available listings, which suggests the declines are more likely to be permanent.
First-party data: The elusive key to travel's recovery
03/25/2021
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6:41:49 PM
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A storm of developments makes personalization significantly more challenging for everyone. To ride the wave of recovery, travel companies need to listen and learn how traveler preferences are changing.
How pandemic-led consumer behaviors might play out in travel
03/23/2021
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7:08:04 PM
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As with past global events, consumers are likely to be value-conscious.
How travel brands are using Apple's App Clip to drive engagement, touchless experiences
03/19/2021
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3:43:17 PM
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Travel brands are increasingly tapping into App Clip to catch up with rising trends consolidated by the epidemic such as touchless experiences and to drive engagement.
Hotels want to capitalize on the direct trend - but for how long?
03/15/2021
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7:10:36 PM
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OTAs are already working to erode any competitive advantage built up by the hotel chains.
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