Search results for “KakaoTalk”
The impact of messaging apps on APAC travel
One common theme across all three of these messaging apps is the versatility they offer across different services, which aligns with the changing user behavior of particularly millennials who demand instant information and efficiency.
Kakao acquires 28.9% stake in Tidesquare
Kakao’s decision to acquire stake was made to offer diverse travel related services on it current mobile messenger platform KakaoTalk.
Pivotal moments 2015 – When TripAdvisor’s instant booking won Marriott
With the world’s most-downloaded travel mobile app, TripAdvisor provides a solution to hotels which have been struggling to market mobile users. This summer, it successfully signed Marriott to participate in its instant booking functionality.
How to Reach the H.E.N.R.Y’s : The New Consumer Eldorado for Brands In Emerging Market
Many customers are the HENRYs, which means“High Earners, Not Rich Yet.”This group appeared in the early 2000’s in Western markets and is now growing fast in the emerging ones.
WeChat and LINE displacing traditional social networks; Asian travellers post 53% of luxury hotel reviews
Brand Karma has released a study on the Asian luxury traveller & social media in partnership with International Luxury Travel Market (ILTM), analyzing millions of social media posts and online reviews from Asian luxury travellers to provide a unique lens into their behaviors. The findings are both encouraging and surprising, and we summarize them here.
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