Search results for “Hilton”
Accor rebrands and launches a new loyalty program
02/22/2019|6:02:59 PM|
Accor spends $700 million a year on sales and marketing while Marriott spends $4 billion and Hilton more than $2.2 billion, Accor intends to catch up with what competitors spend.
Hotels: A flexible future?
10/30/2018|3:42:11 PM|
A Hilton spokesperson said: “The new pricing structure will provide added flexibility for those who want it and cost-savings for those who do not require the flexibility to change their reservations.”
WeChat marketing ranking: contents of NTOs, DMOs and airlines run the top
02/14/2019|11:41:17 AM|
AirAsia remains firmly in 1st place for international airlines marketing on WeChat, Marriott, Starwood, Hilton, and Shangri-la are ranked at the top of hotel lists.
Lonely Planet buys ArrivalGuides, plots industry partnership model
02/20/2019|11:56:17 AM|
Lonely Planet choose to acquire rather than distributing through third parties likely has to do with LP wanting to keep its content unique, as well as acquiring ArrivalGuides’ existing customers.
Inside the secret laboratory where Marriott is cooking up the hotel of the future
06/11/2019|6:48:40 PM|
The hotel giant, which faces stiff competition from Hilton and Airbnb, uses the lab to get insights into the smallest details–from the shape of wall sconces to the location of electrical outlets.
Hotel direct booking efforts create lasting loyalty
02/01/2019|5:38:19 PM|
The consumers generally believe that they won’t get a bad deal booking brand.com but they won’t get the best deal.
Hotels try their hand at home-sharing
01/30/2019|1:02:14 PM|
Hotels are wise to experiment but it’s not yet clear how far hotels are willing to expand into home-sharing.
A year later, group commission cuts still sting
01/24/2019|7:02:40 PM|
Some hotel chains and properties have maintained or even increased commission rates while major hotel groups reduce commissions on group bookings.
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