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Search results for “Facebook”
Delta converts 39pc of desktop customers to app users: report
06/25/2014
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10:50:24 PM
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Delta is one of several airlines that has taken the lead in mobile services for its customers, having converted about 39 percent of its desktop customers to app users – more than either Southwest Airlines or United – according to a new reportfrom Boston Consulting Group.
Priceline’s acquisition of Buuteeq brings it right behind the hotel front desk
06/20/2014
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3:24:43 PM
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Acquiring Buuteeq says a lot about how Priceline sees direct hotel bookings. It’s the future, it wants in but at what cost?
How travel brands are cruising along social media
06/06/2013
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10:36:22 AM
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In a new report, Unmetric, the social media benchmarking company from New York, takes a look at how some of the top travel brands are performing on social media.
How Facebook is Shaping Your 2012 Travel Decisions
07/11/2012
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9:32:56 AM
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7 out of 10 travel brands professed how social media has not only generated a remarkable amount of direct bookings from social media sites, but has also significantly improved engagement with customers.
WeChat and LINE displacing traditional social networks; Asian travellers post 53% of luxury hotel reviews
06/11/2014
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6:15:10 PM
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Brand Karma has released a study on the Asian luxury traveller & social media in partnership with International Luxury Travel Market (ILTM), analyzing millions of social media posts and online reviews from Asian luxury travellers to provide a unique lens into their behaviors. The findings are both encouraging and surprising, and we summarize them here.
Tripping, a metasearch site for rental lodging, nabs funding led by Recruit Holdings
05/22/2014
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12:20:24 AM
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Though Tripping, a one-time social travel site, has begun to make a name for itself in metasearch for vacation rentals, the start-up has bigger ambitions.
3 Ways Hotels (and Other Businesses) Should be Using Social Media
04/28/2013
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10:24:47 AM
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The author introduces three ways that LateRooms is using social media to benefit their business.
Facebook Failing to Drive Booking Conversions
06/01/2012
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9:46:15 AM
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Research shows that Facebook booking conversions are somewhere in the single digits. But that doesn’t mean that hotels should give up on having a Facebook page.
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