Search results for “Coupa”
Search – an underutilized tool in Chinese carriers’ overseas digital marketing plan
08/22/2019|4:45:18 PM|
There is a gap in the understanding of the latest developments in the search domain, and it is time carriers from China consider these as part of their overall marketing mix.
Implementing AI at scale – How Travelport is doing it?
08/19/2019|9:09:58 AM|
Travelport, a travel commerce platform, has sharpened its offering, working on speed, accuracy and relevance for search results. Artificial intelligence (AI) has played an integral part in elevating Travelport’s expertise in the data-related domain.
Foreign hotels open to diversifying distribution mix in China
07/30/2019|6:13:44 PM|
Mini programs on Taobao, shopping links on Douyin…the new developments exemplify how exciting is China's ever-evolving e-commerce. And foreign hotel companies are increasingly trying to be a part of that.
Shangri-La Hotels: Adventure between personalization and privacy
07/09/2019|4:20:56 PM|
Personalization is about recognizing a traveler on all touchpoints and acting on data to come up with relevant product and content recommendations. But while doing so, organizations can’t go wrong with tailored offers or compromise customers’ privacy.
Ctrip takes customized travel to version 3.0 and shoots for RMB10B GMV in two years
06/23/2019|10:42:37 PM|
Anticipating rising demand for customized travel, Ctrip has launched its 3.0 version platform to streamline processes for suppliers and serve high net-worth travelers with sharpened itinerary offerings.
Accor’s renewed focus – aspirational and experiential aspects of a guest
06/11/2019|4:16:13 PM|
The driver for Accor going forward is the renewed focus on live + work + play aspects of a guest and owning the relationship, drifting away from being just owner of properties.
Are Chinese carriers ready for "real" interlining?
05/17/2019|12:02:15 PM|
Real interlining, as operated by a group of carriers in the Asia Pacific region, is about B2C distribution. As a technology company associated with this concept, Air Black Box indicates that there are two challenges that Chinese airlines need to overcome to make it a possibility.
IHG CEO: China is “second home market” and OTA is running hotels “to learn”
05/11/2019|10:52:22 PM|
Mr. Keith Barr is not that concerned on the Chinese hotel giants' international play.
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