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Marketing to Chinese Travelers: 3 Key Trends on Xiaohongshu

12/17/2025|11 months ago

A fresh insight every week — Understand how Chinese traveler demand is changing via Chinese social media platforms.

What Xiaohongshu reveals about Chinese travelers' new needs

12/10/2025|11 months ago

A fresh insight every week — Understand how Chinese traveler demand is changing via Chinese social media platforms.

Chinese travelers halve hotel bookings in Japan

12/04/2025|11 months ago

Overall booking volume has fallen by about 9%.

Unlicensed Chinese drivers return to Europe, squeezing Chinese travel agencies

08/29/2025|1 years ago

Future visa restrictions could hit ordinary Chinese tourists the hardest.

Chinese tourists missing in Malaysia rekindle debate over “travel buddy” controversy

10/14/2025|1 years ago

More than half of travel enthusiasts have tried finding a travel buddy.

Chinese women embrace solo travel in Japan

10/09/2025|1 years ago

One-person travelers” now account for 22% of all Chinese tourists.

Chinese regulator summons Trip.com, Tongcheng, Douyin, Meituan, and Fliggy over travel pricing practices

08/06/2025|1 years ago

Authorities move to curb pricing irregularities in tourism sector.

Chinese OTA Tongcheng Travel invests in ocean park operator Dalian Sunasia

07/30/2025|1 years ago

Benchmarking against Chimelong.

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