The quartet are named as backers of the site, with Expedia brands TripAdvisor and Hotwire and Sabre’s Travelocity also cited as a “group of businesses united in support of a healthy internet future, where greater consumer choice and economic growth are driven by competition, transparency and innovation in online search”.
The launch of FairSearch comes as the Department of Justice continues its probe into the deal and Google attempts to appease a nervous industry through talks with online travel agencies and airlines.
Read the full story at http://www.tnooz.com/2010/10/26/news/google-ita-software-deal-anti-deal-consortium-goes-public/