August 26, 2008: Booking.com launched a new service that will allow hotels of any size, including smaller properties, inns and B&Bs, to offer direct bookings through their own websites.
Today, Booking.com announced the launch of its new Booking Button for hotel partners (hotels that are listed on Booking.com). Hotels simply insert the Booking Button onto their websites, and the button connects directly (and seamlessly) to Booking.com’s fully configured reservation system. Reservations can be completed easily in minutes.
The Booking Button is a cost-effective solution for hotels that want to offer customers the convenience of online booking. The button requires no additional software or hardware investment by hotels. There is no set-up fee or annual charge to offer this valuable functionality. Hotels using the Booking Button pay Booking.com a low per-booking commission of 3 percent for bookings made through the Booking Button.
“Our Booking Button solution is particularly helpful for smaller hotels and chains that, until now, have only been able to process online availability enquiries via email or telephone,” says Michaela Baier, Area Manager, North America, for Booking.com. “Consumers seeking and reserving hotel accommodation today expect to receive an immediate booking confirmation, even from small hotels.”
Booking Button available in seven languages and six designs
The Booking Button is available in six different designs and colours. When a reservation query is placed, the hotel website identifies all options which are available via the Booking.com system at the respective hotel. Depending on the hotel, a generous list of options might be generated. Often, the options range from specials for early bookers to seasonal offers and long stays in apartments and family rooms. The reservation tool provides guests with significantly more options than the service which smaller hotels could offer themselves. Now, hotels can present their online visitors with a new reservation system in seven languages. The content is currently available in German, English, Spanish, French, Italian, Dutch and Polish. Other languages are to follow gradually.
It is this easy to get your own online reservation tool: Booking.com hotels wishing to integrate an online reservation tool in their website only need to go to http://bookingbutton.booking.com and follow the easy instructions.
