At the 2025 TravelDaily Conference, TravelDaily CEO Charlie Li invited Kevin Guo, CEO Advisor of JD.com and Chairman of Dada Group, along with Wei Wang, CEO of Jin Jiang Hotels (China), and Hangyong Jin, Executive Vice President of New Century Tourism Group, to discuss “New scenarios, new demographics, new approaches: Where are the growth opportunities in hospitality?”
In recent years, the hotel industry has appeared relatively “quiet,” yet new demand and emerging technologies are unlocking fresh potential. Corporate compliance procurement and travel management needs are expanding, while AI and robotics are creating new avenues for cost reduction, efficiency gains, and service enhancement.
JD Travel has introduced its “4+2” strategy, focused on driving revenue growth and cost savings for hotels. On the revenue side, initiatives include the “AI/Robot + Dining + Accommodation” model, empowerment of corporate travel services, tapping into JD PLUS membership spending power, and innovative supply chain integration. On the cost-saving side, JD helps hotels reduce expenses through lower procurement costs and a low-commission model.
On the channel front, new platforms such as Douyin and Xiaohongshu are helping hotels connect with consumers through content and traffic advantages. Industry experts note that JD is more than a distribution channel—it is a diversified ecosystem partner. Together, hotels and JD can explore more possibilities under the “Accommodation + X” model, driving industry innovation.
Catering is also emerging as a new growth driver for hotels. JD’s Qixian Kitchen leverages AI and standardized supply chain capabilities to unlock underutilized hotel kitchens and dining spaces, reducing operating costs while expanding to surrounding consumer markets. If scaled nationwide, it is projected to generate a trillion yuan (USD 140 billion) market increment, becoming a powerful engine for hotel industry transformation and upgrade.
