Travel and lifestyle-focused social networking community website WAYN.com has surpassed 10-million members mark worldwide. (11/23/2007)
Jerome Touze, Co-CEO of WAYN.com said to reach 10 million members in such a short period of time is a true sign of the strength of site´s proposition and the services.
"Our members see the true value that our site provides and recommend us to their family and friends. This year we will go from strength-to-strength, as new and exciting functionality and partnerships are included," he said, adding that the pace of change has been accelerated with the funding the company received last year and the expertise, advice and commitment of investors, in particular DFJ Esprit and Brent Hoberman.
Time on the site has increased from an average of 7 minutes to 15 minutes per session and page views increased from 10 pages to 26 pages per user over the last three months.
WAYN.com is increasingly adapting to the varying needs of its members, introducing offline services to augment its online content. It has recently announced partnerships with Hostelworld.com, to enable members to search for and book hostel and budget accommodation in over 160 countries; toptable.co.uk to give access to restaurant content in 12 key cities throughout Europe; Apollo Travel Direct, a trading division of The Co-operative Travel, the largest independent travel agent in the UK, to provide a holiday concierge service to WAYN´s 1.9 million UK members and isango!.co.uk to provide online experiential activities.
WAYN.com re-launched it´s Travelguide and trips functionality this month allowing for the integration of its new partners through an online booking system plus a new points system which ranks members by their online activity.