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The IPO-bound Traveloka's way toward 'super app'

12/04/2022| 8:04:08 PM| 中文

In getting itself ready for another public-debut roadshow, it now sees ancillary businesses as something to be shed off rather than financed.

Last year, when The Ken wrote about Indonesia’s online travel platform Traveloka, the company was preparing to enter the public market via a Special Purpose Acquisition Company (SPAC). It was a faster route to the initial public offering, and the company already saw several suitors line up. It seemed that investors were buying the then-latest story: Traveloka wasn’t just an online travel agent (OTA); it was an OTA, a food-delivery service, and a fintech company, all at once. 

Fast forward to now. The deal with Peter Thiel-backed Bridgetown SPAC has already unravelled, citing market uncertainty. And in getting itself ready for another public-debut roadshow, it now sees ancillary businesses as something to be shed off rather than financed. This year, Traveloka shut down its e-grocery service Traveloka Mart, food-delivery arm Traveloka Eats, and courier services Traveloka Send. So much for the super-app ambition. 

Are investors not buying the super-app story anymore, as not a single one has turned profitable? How have these changes in services affected Traveloka? 

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TAGS: Traveloka | super app | IPO
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