As the 2022 Beijing Winter Olympics draw near, snow tourism may become a highlight during the upcoming three-day New Year's Day holiday, a trend reflected in rising hotel and ski ticket booking numbers through domestic travel agencies and online platforms.
Several travel agencies told the Global Times on Tuesday that bookings for ski resorts in Zhangjiakou have become popular, with multiple packages being almost sold out for the three-day New Year’s holiday.
However, the agencies noted that the bookings for ski trips in Zhangjiakou may be further affected by stricter epidemic prevention policies especially with the Beijing 2022 Winter Olympics rapidly approaching.
Changbaishan Mountain resort has become another top destination for ski lovers for the New Year. An employee from an online hotel booking platform said that the rooms for a local ski resort are in short supply.
However, the employee added that the number of bookings dropped compared with the year before as a lot of guests have to cancel their reservation due to recent Covid-19 flareups.
Data provided by domestic travel agencies and online platforms also reflected a kind of "fever" for snow-related activities. For instance, data provided by Ctrip showed that the reservations for ski resorts' tickets had surged by about 86% on a yearly basis since December.
A report sent by domestic online travel agency Lvmama to the Global Times also showed that the bookings for snow tourism products in China's major ski travel spots like Zhangjiakou have surged rapidly over recent days.
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