China’s leading online travel agency (OTA) Trip.com is reportedly joining the race to acquire South Korea’s online retail platform Interpark Corp. as the company aims to expand its presence in Korea's travel and culture segments, according to local news outlet in South Korea.
Trip.com is currently the world's No. 2 online travel platform. The company's participation is expected to draw attention from industry watchers since the company will be competing against Korea's top travel and accommodation platform, Yanolja, which is also pushing to acquire Interpark amid its efforts to transform into a comprehensive leisure platform.
The bid to acquire Interpark is expected to heat up with major OTAs from China and Korea competing against each other. But a Trip.com spokesperson replied that the news was not true as Trip.com had no any plans about acquiring the platform.
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