Marriott International has partnered with luxury lifestyle concierge company Quintessentially to launch a collection of high-end road trip itineraries, each of which showcase stays at luxury Marriott-branded hotels.
Available for booking through the end of October, the customizable road trip packages are curated by Quintessentially and start at USD 15,000 for two guests.
Trips feature accommodations at Ritz-Carlton, St. Regis, Luxury Collection, Edition and W properties and include various activities and experiences as well as access to vintage cars, including a 1960s Ford Mustang convertible.
The Quintessentially Group, founded in London as a concierge service in 2000, has since grown to become a global lifestyle management operation, with 550 specialist members of staff and 50 international offices. Today its commercial clients include Marriott International, Cartier and Lamborghini; its private membership spans 220,000, and has seen a sharp rise in Millennials, luxury’s most significant consumer demographic today.
"During this time, we know that many of our guests are choosing to travel in different ways," said Tina Edmundson, global brand and marketing officer and luxury portfolio leader for Marriott International, in a statement. "They might be staying closer to home or seeking the personal space that driving between destinations affords."
Sample U.S. itineraries include a Best of the Sunshine State road trip in Florida, which comprises stays at the Miami Beach Edition, the Ritz-Carlton Naples and the Ritz-Carlton Sarasota; a private seaplane experience from Miami to Key West; a sunset sail and art gallery tour in Naples; and an electric bike tour of downtown Sarasota.
Another option is the Country to Coastal California itinerary, featuring stops at the Ritz-Carlton Lake Tahoe, the Ritz-Carlton San Francisco and the Ritz-Carlton Half Moon Bay; a private Lake Tahoe boat trip; a private city tour of San Francisco; horseback riding; and more.
Other U.S. trips, as well as European road trip itineraries with stops in Austria, Switzerland, Italy and Spain, are also available.
In addition to specializing in luxury concierge services, Quintessentially is also the parent company of Virtuoso member agency Quintessentially Travel.
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