ZuBlu, a travel platform focusing on scuba diving and underwater adventure travel has successfully secured USD 1 million during its seed funding round.
The round was led by Wavemaker Partners, Southeast Asia’s leading early-stage venture capital firm investing in enterprise and deep tech companies. Other investors include Mana Impact, She1k, and a number of strategic angel investors.
Founded in 2017 by British co-founders Adam Broadbent and Matthew Oldfield, the platform aims to empower users to make informed and sustainable travel choices effortlessly, by combining their decades of scuba diving experience and a commitment to ocean conservation, with powerful technology and a market-leading team.
Backed by Hong Kong-based startup investor and accelerator, Betatron, since 2019, ZuBlu has grown rapidly and demonstrated enormous potential in this fragmented sector of the travel industry.
In 2020 alone, and despite the global impact of COVID19 on the travel sector, ZuBlu has successfully grown its resort partner network and member community by 46% and 425% respectively and says it is primed for the return of travel.
Booking dive travel can be lengthy and complicated; understanding the right destination and time of year, identifying the best place to stay, and making sure a responsible operator is selected, are all hurdles faced by dive holidaymakers.
With the increasing popularity of this sector, comes an increased need for responsible travel – something that ZuBlu says is at the heart of its offering. Every operator present on the ZuBlu platform is vetted for its commitment to sustainable practices prior to its addition, including those that adhere to the UN-backed Green Fins code of conduct.
Paul Santos, Managing Partner of Wavemaker Partners that led the funding, said: “Through this pandemic, ZuBlu has experienced strong traction from divers already planning their trips despite the current global slowdown in travel.” This combined with the company’s high capital efficiency means they can spend time building and refining their platform and onboarding more high-quality travel partners.
“We are confident they will benefit from unlocking pent-up demand as soon as travel restrictions ease.”
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