Meta-search engine Global Travel Market has launched what is being termed as the first price comparison platform dedicated to business class flights. (6/8/2007)
Via BizClassTravelMarket.com, the company is targeting the global growth in flyers choosing to travel in premium cabins of business class services and also to capitalise on the trend of services launched by the new breed of all-business class airlines such as Silverjet, Maxjet and Eos and plans of carriers such as Virgin Atlantic to launch all business class services.
Global Travel Market founder Dave Simmons said the flight search comparison site is the first to be launched by the company that is product-specific as opposed to geographically-targeted.
“Targeting niche markets enables us to add value to the user experience through adding rich content and functionality specific to the niche market, whilst adding value to our advertising partners through targeting high value markets that are otherwise difficult to reach through traditional online platforms,” said Simmons.
BizClassTravelMarket.com will offer the opportunity to compare the availability and prices of business class flights in real-time from a variety of different online travel agents and airlines direct. The site features over 400 airlines. Online Travel Agents who will provide fares for comparision include, Thomas Cook, Airline Network, Ebookers, Travelbag, Opodo, Lastminute.com etc.
The unique features include the ability to compare the key attributes of each airline’s business class product, allowing site users to compare everything from check-in times to the seat pitch available. Business travellers will also be able to write their own reviews of the product on offer while a blog section will further allow them to post comments.
