Ctrip launched its first financial product “YiQiZhuang” to ease financial burdens experienced by small to medium-sized hotels and it marks Ctrip’s first step into the Travel Supply China financing.
As the Chinese travel industry develops, many hotels are moving from more convenient and budget accommodation model to offering a more medium to high-end hotel experience. For many small and medium-sized hotel owners, this upgrade often requires additional financial pressures. Many hotel businesses also face difficulties in finding adequate loans and waiting for loan approvals.
According to the CEO of Ctrip Finance Janet Feng, “YiQiZhuang” will offer two types of loans for hotels. The first type serves customers wishing to upgrade, decorate or renovation their hotels. This type of loan has an upper limit of RMB 10 million, with the term of the loan lasting between 1 and 3 years. The second type of loan is a smaller capital loan, of amounts up to RMB 1 million and with loan term of up to 2 years. This type of loan is for upgrading facilities, hotel expansion and partial renovation. Any qualified hotel is able to directly apply for “YiQiZhuang” loan from Ctrip.
Ctrip has signed cooperation agreements with various banks such as Huaxia Bank and Beijing Zhongguancun Bank, ensuring sustained capital and ensuring that small and medium-sized hotels have access to convenient financial loans.
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