Worldhotels paid the highest amount of commission to the worldwide travel agency community in its history in 2006. (3/21/2007)
The commission payments increased by 24 percent over the course of the year to an overall of US$12 million.
In February 2006 the hotel group for independent hotels improved its commission payment cycles to 14 days, a significant move to enhance the cash flow of travel agents. In addition Worldhotels.commissions was implemented, a service strategy guaranteeing travel agents that all successful bookings made for a Worldhotels property – via GDS, call centres or Internet – will automatically be registered, evaluated and approved. Collected commissions from all distribution channels are paid in one lump sum in the agent’s local currency either by cheque or by wire transfer.
In addition, Worldhotels will participate in the Amadeus Worldwide Commission Manager (AWCM) initiative. According to Amadeus, the vast majority of travel agencies, regardless of GDS, say they will likely increase the number of bookings made through their GDS if they were guaranteed to receive valid hotel commissions. It is therefore Amadeus’ goal to establish AWCM as the global platform used by hotels commission providers and travel agencies to track commission payment status in future.
Despite the fact that Worldhotels has already introduced its own commission tracking tool it supports the efforts of Amadeus.
“Our ultimate goal in respect of an increased service level for travel agents is to achieve maximum transparency of reservations and commission payments,” said Dirk Polte, director operational services & analysis, Worldhotels. “We therefore appreciate the approach Amadeus is taking and are happy to actively support them from our side.”