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Search results for “ReviewPro”
Online reputation directly affects revenue per room in hotels – so what to do about it?
11/26/2012
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10:22:29 AM
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Hotels should track their reputation against other competitors, invest in experience design and better service and create reputation goals for their teams.
The impact of social media on lodging performance
11/23/2012
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9:49:42 AM
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A new Cornell study now attempts to quantify the impact of social media upon lodging performance as measured by bookings, occupancy, and revenue.
How to use review analytics to drive direct hotel bookings
07/17/2012
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9:50:56 AM
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ReviewPro shares three strategies on how hotel marketers can leverage the social web to increase direct bookings by using online customer review analytics and trend reports.
Over 90 million travel reviews tested – 60 percent found to be positive
07/19/2011
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9:26:10 AM
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User review giant TripAdvisor has always said the majority of reviews on the site are positive – but a massive piece of data mining has also found independent proof.
Mobile and social marketing for hotels: more similar than you thought?
06/19/2012
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9:53:26 AM
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Mobile and social technologies provide hotels with some incredible opportunities to be present everywhere a guest is during their trip, and provide service along the way.
China Travel Distribution Summit Partners with PhoCusWright
06/04/2012
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10:38:30 AM
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TravelDaily,China’s leading online publisher and event organizer with emphasis on distribution, marketing and technology in the travel and tourism industries, announced today it will partner with PhoCusWright to host the 2012 China Travel Distribution Summit in Shanghai from Sep. 12 to 13 2012.
How to combine social media and analytics in hotel marketing
09/20/2011
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11:21:04 AM
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This is a guest article by Martin Soler, marketing director of World Independent Hotels Promotion (WIHP) and Josiah Mackenzie, director of business development at ReviewPro.
How to increase sales and maximize revenue with traveler reviews
08/23/2011
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9:54:40 AM
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This is a guest article by Josiah Mackenzie, director of business development at ReviewPro.
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