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Search results for “ADARA”
Programmatic ad spend down 9% since beginning of 2020, driven by travel and auto
05/25/2020
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5:20:20 PM
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Although programmatic ad spend reports sharp drop, many brands are still viewing the pandemic as an opportunity.
China sees uptick in travel search to the country
03/25/2020
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2:43:58 PM
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The total number of searches for flights to China is currently 55% of the volume of searches seen the week of January 5th, up from a low of 34% in mid-February.
Fosun cuts stake in Booking Holdings; OYO sees recovery in China | Daily Brief
03/26/2020
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12:49:33 AM
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The online travel company co-invested by Trip.com Group and Tencent reported over 205 million monthly active users; Hong Kong expects to see “zero visitors” for months.
Spanish travel tech Beonprice raises USD 2.78 million
01/13/2020
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7:03:25 PM
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Beonprice works with over 2,000 properties in more than 30 countries, including international hotel brands.
How Virginia is solving the measurement problem with a combination of tools
12/21/2017
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11:50:21 AM
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Using a combination of traditional surveys and two measurement tools, Virginia has seen consumers booked hotels at 50% higher rates than average.
Adara, the travel data startup, lands $23M in a Series C round
09/15/2015
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12:17:33 PM
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Adara, maker of a business intelligence platform for the travel industry, has secured $23 million in Series C equity financing.
How elite travellers search and book differently to others
04/01/2016
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3:20:06 PM
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After examining the behaviour of elite travellers, travel data specialist Adara found that elite travellers begin hotel and flight searches earlier than non-elite travellers and they do more searches than non-elite travellers.
Understanding and benefiting from complex travel data
02/27/2015
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9:23:27 AM
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As the focus on consumer data has strengthened globally and the rush to collect it has heated up, the value of travel data has gained concurrently.
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