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7 pillars of Shiji’s business transformation
02/16/2017
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5:14:10 PM
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Shiji envisions being a part of consumers’ lives when they “eat, sleep, shop and play”. This forms the basis of group’s latest transformation - being a platform service provider with strong data and analytical capabilities encompassing various sectors.
How an Instagram campaign created 16,000 images for a travel brand
01/09/2017
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3:46:48 PM
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HelloWorld, an online travel agency that is part of the Stella Travel Services group in Australia, was apparently able to boast such a metric but decided it needed to capture the imagination of those playing in the world of Instagram.
WeChat innovates Mini Program, hints at travel services
01/09/2017
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10:06:26 PM
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WeChat launched in-app service Mini Program (or XiaoChengXu in Chinese) on January 9. The “instant and disposable” service is deemed more suitable for travel companies as their business is more offline oriented and they are visited in app at lower frequencies.
WeChat annual data shed light on Chinese travelers
01/03/2017
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1:13:34 PM
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Some 90% of the Chinese travelers visiting the U.S. are from China's first-tier cities while around 41% of the travelers visiting Asian destinations are from China's second-tier cities.
Shanghai Disney challenged over food costs, service
12/15/2016
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9:56:27 AM
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Shanghai Disney Resort's dissatisfied visitors present challenge in just half a year after the park's inauguration.
Travellers ready for Messenger-type communications
12/29/2016
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4:05:49 PM
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A study found 53% of regular users of Facebook Messenger and sister service WhatsApp claim to have interacted with a brand within the messaging environment.
China's top 20 travel groups collectively rake in record income
12/09/2016
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3:05:30 PM
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The collective income of China’s top 20 tourism groups this year is 40% higher than last year. The rapid growth is said to be a result of capital-driven mergers and online-offline consolidations.
$500m startup fuels China' bike-sharing
10/31/2016
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5:11:52 PM
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Bike-sharing startups ofo and Mobike raise more than USD 200 million. Heavyweight backers Tencent and Didi Chuxing picking sides.
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