If TravelPost traffic numbers unimpressive, what did Expedia alums really get?
If TravelPost has seen its unique visitors and new-review numbers fall, it still is a solid SEO asset for NewTravelCo as — if the buzz is true — the startup attempts to take on travel review-site leader TripAdvisor in the trip-planning/media arena.
Why did Greg Slyngstad, Simon Breakwell, Rich Barton and the rest of the ex-Expedia gang at NewTravelCo decide to acquire hotel-review site TravelPost from Kayak and what did the startup actually get?
The question is important because Kayak board member — and now NewTravelCo President – Slyngstad’s idea for a TravelPost transaction is said to be one of the wheels that got the NewTravelCo effort in motion and may be at the core of its self-appointed mission.
Read the full story at:http://www.tnooz.com/2010/04/12/news/if-travelpost-traffic-numbers-unimpressive-what-did-expedia-alums-really-get/