Google has seen stronger growth in travel searches in January 2010 compared to January 2009, the search engine reporting a 21% increase in queries and a 7% increase in clicks.
Travel queries in January 2009 saw only a 9% increase year-on-year.
Cost-per-click rates on travel keywords fell in 2009 with average CPCs now 7% less than this time last year following three years of CPC inflation.
Read the full story at: http://www.travolution.co.uk/articles/2010/02/05/3224/exclusive-google-sees-travel-searches-surge-21.html
