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Search results for “fragmentation”
Bike-sharing must learn lessons from dot-com bubble
08/15/2017
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4:52:52 PM
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Bike-sharing companies nowadays either expand aggressively, with no idea of when to stop or make a turn, or use the shared economy as an excuse for fundraising. The Internet era should be a combination of emerging technology and traditional business.
IHG’s mantra for localization in China – be “fully embedded”
08/31/2017
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10:05:17 AM
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When you understand data, technology, media mix etc. by being in proximity with local partners, it can pave the way for apt localization, asserts Billy Turchin, VP, Digital and Voice, IHG Greater China.
In-destination is worth billions but without mobile, forget it
08/25/2017
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5:44:54 PM
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According to Phocuswright, travel activities, tours, attractions and events were worth about $135 billion worldwide in 2016.
Cruise.co.uk seals €25 million deal for German cruise OTA
08/01/2017
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3:38:25 PM
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Cruise.co.uk has completed the deal to buy German cruise travel agency Kreuzfahrtberater.de, in a transaction totalling €25 million,making it the number one online cruise retailer in Europe.
Travel apps need a data-centric approach to marketing
07/19/2017
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1:16:36 PM
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A data-centric approach is promoted to mobile app marketing, it utilizes meaningful in-app events across the user lifecycle by properly leveraging and analyzing deep data points to drive retention, engagement and revenue.
In-destination piques Booking.com interest
07/18/2017
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3:47:15 PM
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Google research shows 16% respondants plan most of their activities on the fly in the destination. The potential offline-to-online shift in-destination is huge. Can Booking.com be part of the conversation?
Payment acceptance in China is all about dealing with fragmentation
07/08/2015
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10:20:12 PM
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Payment technology maturity and adoption is diverse in China. Airlines need to follow different rule sets and service levels for alternative payment types than that of credit cards.
Key to being customer-centric: Count on cloud + data + API
03/07/2017
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8:57:27 AM
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A guest or a consumer doesn’t differentiate between “experiences” coming from a retail brand or a hotel property. So hotel companies need to focus on customer-centricity in the complex world of accommodation shopping.
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