Digital luggage brand Bluesmart hauls in $11.5 million funding
Bluesmart, a so-called “smart suitcase” which has a dizzying array of geeky features, has captured the hearts of investors to the tune of $11.5 million.
Backers include Ace & Co and Y-Combinator, as well as a group of angel investors including Gil Penchina and Michael Seibel.
The addition of new funds comes almost a year to the date since the startup launched its now memorable Indigogo campaign.
It eventually became one of the most successful travel industry-related campaigns on the crowd-funding platform, securing $2.2 million over the course of its listing on the site.
The company’s total capital-raising efforts so far have reached $14.5 million (there was also a small friends and family round).
For the curious techies, a Bluesmart item of luggage includes a digital lock, proximity sensor, in-built battery charger and tracking technology.
The company claims it has 10,000 units on pre-order via Amazon, with buyers coming from 110 countries around the world.
The first deliveries of the $400 suitcases are expected by the end of 2015.
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