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TripAdvisor sheds light on what drives a hotel booking

09/10/2014| 7:51:33 PM| 中文

Some fascinating global data from the folk at TripAdvisor, released as part of a presentation in China this week.

Lily Cheng, TripAdvisor president for Asia-Pacific, including the DaoDao brand which it operates under in China, was speaking at the TravelDaily Conference in Shanghai and sharing feedback from a sample size of more than 50,000 travellers.

First up is a run-down on what drives the decision-making process for travellers when booking a hotel.

The results are pretty interesting, especially when considering the differences between leisure and business travellers.

Read more.

TAGS: TripAdvisor | hotel review | TravelDaily Conference
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