Priceline gets into inspiration game (thanks to Travelport)
Priceline is the latest travel brand to try and re-engineer the way people get ideas for travel after integrating an inspiration engine provided by Travelport.
The tool being rolled out on a new version of the Priceline iPad app uses Travelport’s Flex Explorer platform, a map-based system which allows users to find destinations on the online travel agency giant’s portfolio of products based on what a traveller might like to do or type of trip.
Users select a departure point and then can set filters such as “adventure”, “family-friendly”, “romantic” or “beach” to find which destinations are within a certain price range and available on particular dates.
Flight prices are shown and users can then book the ticket back in the main Priceline engine.
Read full story at: http://www.tnooz.com/article/priceline-explore-ipad-app