NB: This is a guest viewpoint by Janet Gerhard, owner of Hospitality Gal.
There is no discussion on customer experience today that doesn’t speak to social media and its impacts on hotels, operators and brands.
But, the promise of social media monitoring is nearly as elusive as the financial returns of social travel sites as noted in Stephen Joyce’s recent piece in Tnooz.
Read full story at: http://www.tnooz.com/2013/09/06/news/is-there-an-8020-rule-in-social-media-for-the-travel-industry/
