Visual storytelling – a core part of digital marketing for hotels
Be distinguished, direct, interesting and ready to interact with your target audience and you’re on your way to communicating your story in the most appealing manner.
One question I am often asked by hotel emarketers: “Do we really need so much visual content to sell our hotel rooms?”
I tell them:
“It’s not about the content, it’s about the story the content tells about the hotel.”