Online travel in Russia by numbers
Russian travellers are still too used to offline payment methods and are not used to independent travel preferring package tours from tour operators. Major Russian OTAs need to make some strong marketing efforts in order to change people’s habits.
NB: This is a guest article by Valentin Dombrovsky, CEO of Travelatus.
I was inspired to write this article following an online travel panel at a recent conference in Moscow.
After covering off the startups in this piece, I wanted to include intelligence from speakers on the panel (including representatives of leading Russian online travel companies).
Read full story at: http://www.tnooz.com/2013/01/04/news/online-travel-in-russia-by-numbers/