Google is testing a new function that automatically crawls a Gmail user’s in-box to fetch hotel reservation confirmation e-mails and then spotlight those confirmations in natural search results when the user runs an ordinary Google.com search on a phrase like “my reservations.”
This is the next phase in a trial that began in August, when Google began testing a service that searches a Gmail user’s in-box to find flight reservation confirmations and then displays select details from the e-mail in a box above or to the right of the results after an routine search on a phrase like “my flights.”
Now Google is expanding the test to hotel reservations, among other things. The company announced the hotel reservation experiment yesterday.
Read full story at: http://www.tnooz.com/2012/12/22/news/google-tests-hotel-reservation-tracking-in-its-search-results-using-your-booking-e-mails/
