Russia open for online travel investment but do the numbers alone make it attractive?
The Russian travel market is experiencing the huge growth figures. However, do the numbers alone make it attractive? The authror shares his opinions in this article.
The Russian travel market was given two slots at yesterday’s PhoCusWright@ITB session mostly because of the huge growth figures the sector is experiencing.
The figures, quoted by online hotel specialist Oktogo, are worth mentioning especially given that so little of the market is online so which brings its own set of complications.
The total travel market is worth an estimated $60 billion a year and that figure is expected to double in the next five to 10 years.