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Amex sees social media gaining popularity with corporate travel

07/28/2010| 4:58:16 PM| 中文

According to the latest research by American Express Business Travel, the white collar crowd is turning to social media more and more to stay in touch with other travelers and keep up with travel industry developments.

New research by American Express Business Travel found that corporate travel professionals are increasingly using social media to communicate with travelers and to stay on top of latest travel industry information. Respondents also reported high expectations regarding their companies’ future social media usage plan, reporting that within the next year forums, webcasts, and online video are the most likely to be implemented by businesses.

Read the full story at http://www.hotelmarketing.com/index.php/content/article/amex_sees_social_media_gaining_popularity_with_corporate_travel

TAGS: American Express | social media
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