lastminute.com introduces mobile restaurant booking service
Published: 18 Aug 2008: lastminute.com's Labs team has launched the beta version of its first mobile application FoneFood, a European-wide multi-lingual restaurant table reservation service.
The service is available at http://m.lastminute.com/fonefood. The user can access this by logging on to Internet via mobile phone or sending SMS.
"This is in fact is a new way to book a table at a restaurant. Enter a place, see nearby restaurants, click to book, all from your phone. We have restaurants all over Europe. You could even book one before you travel. And, even better, there´s often offers and discounts, like half-price deals. There´s English and Swedish versions at the moment, and more languages to follow," shared Pablo Alvarez, Group Innovation Manager, lastminute.com.
Alvarez added that the company is going to improve the service on an ongoing basis based on the feedback from the users.
How does it work?
Type in a place, and the service will list nearby restaurants. When user chooses one, click to book a table. This is followed by a display of dates and availability (time). User receives a confirmation by text and email.
At some restaurants, the company has special deals, like cheap fixed-price menus or 50 percent-off deals.