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Facebook extends Dynamic Ads to let airlines in as well

04/28/2017| 11:48:00 PM| 中文

Facebook will now allow airlines to target users of the site with content based on when and where people perhaps want to travel.

Facebook will now allow airlines to target users of the site with content based on when and where people perhaps want to travel.

The functionality is available on both Facebook and its sister photo-sharing service Instagram.

The ads can be based on location, time and other factors, tapping into the user behaviour and where they may have previously expressed a preference for a destination or look for ideas for a trip during a particular month ahead.

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TAGS: Facebook | airline marketing
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