Datalex upbeat on China, APIs and financials
Datalex signed China’s Beibu Gulf Air, part of the Hainan Group and also known as GX Airlines in 2015. It is Datalex’s third win in the country joining Air China and West Air. Chinese Customer Number 4 – currently unnamed – is slated to go live this month.
Datalex has turned in a profit after tax for 2015 of $4.2 million and expects its run of double-digit growth across key financial metrics to continue in the medium term.
The $4.2m profit after tax represents a 55% hike on 2014’s return.
Its metric of choice however is “adjusted EBITDA”, which in 2015 came in at $10.4 million, 23% up on 2014’s $8.5 million.
CEO Aidan Brogan noted that this was the sixth consecutive year of double-digit growth, predicted a 20%-25% increase in 2016 and added that Datelex is “on track to deliver double-digit adjusted EBITDA growth each year in the medium term.”
Operationally, 2015’s biggest deal for Datalex was the go-live of JetBlue Airways. The airline’s CEO, Robin Hayes, is quoted in the presentation as saying the “greatly superior” Datalex merchandising platform resulted in $200 million-worth of incremental revenues for the airline since launch.
Another new customer signed during 2015 was China’s Beibu Gulf Air, part of the Hainan Group and also known as GX Airlines. It is Datalex’s third win in the country joining Air China and West Air. Chinese Customer Number 4 – currently unnamed – is slated to go live this month and there is a strong pipeline of opportunities in China.
Air China is also quoted in the presentation, saying that the Datalex platform allowed it to handle better the search and booking traffic spike seen during promotions, resulting in the airline lifting sales during these periods by three times.
Datalex has also been working on an API First organisational model and expects its API to grow in importance as “it enables our customers, their partner providers and merchants to develop against, and integrate with our platform.”
Datalex is listed on the Irish Stock Exchange and currently has a market capitalization of around €226 million.
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