Search results for “digital advertising”
WiT Indie returns to Penang with stellar cast of travel experts
02/22/2019|2:19:28 PM|
WiT Indie 2019 will explore the theme of Love & Money: How to do both and be Happy, aiming to keep business owners at the center of the equation.
The five trends that matter in big data for travel in 2019
01/24/2019|11:54:19 AM|
The ownership of data is moving from the corporations and private enterprises to the individual consumers and citizens.
Travel CMOs weigh keeping brands on TV in a digital marketing world
10/02/2017|2:17:46 PM|
Global companies like TripAdvisor and Expedia’s Trivago will spend millions of dollars on TV advertising this year and some of their ads are among the most recognizable TV ads in certain markets.
Study: payment choices affect travel
12/20/2018|4:44:59 PM|
With downward cost pressures and the strain of competitive threats weighing on travel operators, the need to understand customer buying drivers and preferences has never been more important.
It's the end of the hotel metasearch model as we know it
11/02/2018|7:53:41 AM|
The biggest mistake the hotel metasearch players are making is their inherently flawed business model that promised hotel shoppers to find the best price for the property they have chosen.
Booking.com’s mantra for China – be prepared for the change
11/26/2018|9:00:00 AM|
Booking Holdings’ journey in China has spanned nine years. But the group is keen on being nimble, running operations in an autonomous way and also open to learning from local companies.
Hyatt to double China presence with 60 hotels and 22,000 more rooms
11/19/2018|9:51:52 AM|
As the fast-growing commercial classes in China travel at an accelerated rate, Hyatt has successfully expanded the Hyatt Place and Hyatt House brands to serve more business and corporate travelers.
Booking Holdings makes major pivot toward merchant hotel bookings
11/06/2018|3:41:41 PM|
Booking Holdings is pivoting to emphasize the prepaid hotel model that its Booking.com unit basically spurned for most of its history. This means better cash flow and higher commissions.
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