Search results for “brand loyalty”
Journera uses traveler segment data to help complete the trip
04/06/2021|6:16:27 PM|
Journera claims a superior marketing ROI with data tool JourneyAware, generating more bookings and revenue than alternative tools that largely rely on online search or shopping data.
Trip.com works with Amadeus' cloud-based flight search platform
04/20/2021|3:01:23 PM|
Global online travel services provider signs long-term cloud technology agreement with the world's biggest GDS firm.
OTA rolls out travel marketing hub; Alibaba, Hilton integrate membership | Weekly Review
04/04/2021|11:24:18 PM|
TravelSky net profit plunges 85% in 2020; Tongcheng-Elong acquires a corporate travel firm.
Addressing consumers across a new customer journey
03/29/2021|2:20:26 PM|
After an unprecedented year that disrupted every category of business, brands are leaning in to reimagine the way they engage at every point in a consumer’s journey.
For hotels the future is branded. Or is it?
03/24/2021|6:17:49 PM|
American hotels have been jumping on the branding wagon since 1952. Could consumer behavior changes from the epidemic and ever-evolving online search turn the tide?
Huazhu Group forms joint venture with Sunac China
03/23/2021|10:58:52 AM|
The joint venture company, named Yongle Huazhu Hotel & Resort Group, is formed with a total registered capital of RMB 50 million.
Break the unwritten rules of upselling
04/08/2021|6:47:48 PM|
It’s clear we’ll never return to the old version of ‘normal.’ Post-crisis hoteliers need to be very asset-specific and adopt a sales-oriented attitude. Those who follow the old rules of upselling will be at a competitive disadvantage.
Alibaba’s Fliggy and Hilton integrate membership systems
03/28/2021|9:33:39 PM|
The cooperation between Fliggy and Hilton connects online and offline business to create convenience and comfort for travelers.
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