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Search results for “SEO”
Search and social media marketing advice for travel marketing
06/27/2013
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10:36:45 AM
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This post is simply a guide with some relevant links to digital marketing best practice that can be employed by one man bands, home workers or high street travel firms looking to make the most of a sexy product.
RIP search engine optimisation in the new world of Google Travel
11/30/2012
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10:35:40 AM
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If Google products take up the first several inches, travel websites would value even more being the few visible links above the fold in the right markets.
Five ingredients of basic digital marketing that can help hotel SEO, but many still ignore
03/06/2012
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11:05:34 AM
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Pedro Colaco, president and CEO of GuestCentric, introduces five ingredients of basic digital marketing in this article.
How real are challenges to dethrone Google as king of hotel distribution?
12/14/2012
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10:34:54 AM
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Contrary to what some hotel marketers may be saying, search engines are not dead and are still the key driver of direct online hotel distribution.
Travel SEM Is at a Crossroads
12/07/2012
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10:22:26 AM
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Paid search will be even more contentious for travel marketers as Google’s search and travel developments evolve.
Does Expedia show the way to a brilliant search Page Type strategy?
08/20/2012
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9:57:43 AM
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Expedia is putting its guide content on the city hub pages, and getting links for travel guide related keywords that are partial match anchors for its main keywords.
Understanding search: Google gives localized sitelinks for Airbnb and Yelp queries in the US
08/30/2013
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9:10:17 AM
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When US users search "Airbnb" on Google, the search engine will provide localized site links based on seachers' locations.
5 Ways For Hotels To Increase Bookings Without Resorting To Flash Sales
07/18/2012
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9:52:04 AM
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To increase bookings, hoteliers should check images of hotel, review search campaigns, boost OTA performance, embrace search engine optimization and find a call to action.
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