WTM Official Press Releases
11/16/2011|9:40:26 AM|wtmlondon.com

Email marketing on the decline

US travel agents are increasingly turning to social networks to market to new clients according to research released today at World Travel Market, the global event for the travel industry.

According to the Travel Industry Survey 2011 by Travel Weekly US, social media is now the third most popular marketing tactic to reach new customers after email and agents’ own websites.

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