Five reasons why hotels are finally embracing mobile
06/24/2011|2:45:39 PM|

This is a guest article by Pedro Colaco, president and CEO of GuestCentric.

With all the constant buzz surrounding consumer use of smartphones, many hoteliers are wondering whether to make a serious push into mobile as a component of their online strategy.

We have been quite surprised by the level of interest our own product has generated, for example, so we set out to understand why hotel managers appear to have this great appetite for mobile hotel functionality.

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