Eurostar launched a “social media platform” a few weeks ago as part of a wider campaign called Explore Europe, aimed at showing off other destinations around the continent.
The European high-speed rail operator reckons the new system, Europe by Eurostar, encourages people to travel around Europe and book their own get-aways.
“Visitors will have the option to post online their comments and tips once they’ve returned from their trip,” Eurostar says.
There is also the now obligatory use of “influential bloggers” to write guests post on the platform, “sharing experiences from their visits to Europe.”
Read the full story at: http://www.tnooz.com/2010/09/01/news/eurostar-in-new-social-media-platform-claim/