IHG twitters new booking opportunities
03/13/2009|10:47:25 AM|Travelmole
SINGAPORE – Travel companies continue to seek ways to harness the power of social media to open up new business opportunities.

IHG (InterContinental Hotels Group) has come up with the idea of a “Friends and Family” programme that will encourage its more than 330,000 staff to promote hotel bookings to their social networks.

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