New York City introduces new interactive initiatives
01/25/2009|2:56:00 PM|Eyefortravel
Published: 23 Jan 2009:New York City has partnered with Google, Travelocity, and others to launch, a tourism-centric site.

The site was launched in conjunction with the unveiling of a new tourist-geared venue in midtown Manhattan -- the Official NYC Information Center. The new $1.8 million visitor center, a few blocks north of Times Square, replaces one that closed in July.

New York City Mayor Michael Bloomberg unveiled the site and the tourism information center that will allow visitors to create and print personal travel plans and maps using touch-screen technology.

The site, developed with help from interactive agency Huge Inc., will also host user-generated content, including profiles, ratings, and reviews, through a MyNYC feature. Travelocity and Open Table will provide exclusive flight, car rental, and vacation packages, as well as hotel and restaurant bookings. offers daily listings of events and attractions. Other content partners include Paper magazine, the New York Observer and the eco-conscious consumer guide Greenopia.

The new information/service-oriented site features both Google Maps and Google Earth applications designed to help users navigate New York.

"New York City´s innovative implementation of Google tools will improve the experience for both visitors and locals," Google senior VP Tim Armstrong said. "Whether planning a trip on using Google Maps, navigating the city using Google Maps for mobile, or watching a Google Earth fly-over of your trip, we hope that this partnership will help visitors and residents take full advantage of all that New York City has to offer."