KLM taps Booking.com
09/28/2007|11:55:00 AM|Hotelmarketing
September 26, 2007: Booking.com has been selected by KLM, as a strategic partner for the distribution of hotels. Visitors to KLM’s website can now choose from over 35,000 hotels in more than 9,000 destinations worldwide.

Marcel Kuijn, E-marketing Manager, KLM said: ”Millions of passengers can now benefit from a wide selection of hotels, ranging from basic budget properties through to five star luxury hotels in and around KLM’s destinations, at great prices. KLM is constantly looking for new ways to meet our customers’ needs and our partnership with Booking.com enables us to take the next step towards providing a complete travel service on klm.com.”

The hotel search function is now live on klm.com and offers customers a number of search options to find their perfect hotel room. To meet each traveller’s requirements, a hotel room can be researched by location, price, facilities or popularity. In addition, Booking.com provides the hotel information in 16 languages, to cater for an international audience of customers.

Stef Norden, CEO, Booking.com stated:” In the 12 months to March 2007, KLM Group carried over 22 million passengers. We are proud to welcome such a key partner and to be a part of KLM’s commitment in providing an additional service for their customers. With highly competitive hotel rates now available on klm.com, a vast choice of properties and the flexibility to make last minute reservations, we believe this partnership offers great added value for KLM customers.”