China hotel market sentiment rallies: survey
09/15/2021|2:56:13 PM|4Hoteliers

The outbreak of the Covid-19 in early 2020 caused domestic hotel performance to experience a precipitous decline, but as the domestic conditions stabilized and the vaccination rate against coronavirus increased significantly, the impact of the pandemic is steadily diminishing.

Confidence in the domestic hotel market is gradually restored, and the dawn of hotel performance is also ushering in, casting out the gloomy mist.

Following the five Consecutive Survey on the Influence of the Coronavirus Outbreak in February, June, September, December 2020 and March 2021, Horwath HTL conducted the sixth follow-up survey on the market in July 2021, hoping to provide an in-depth analysis of the current recovery of the hotel market and to understand the industry's expectations for the third quarter of 2021 in terms of occupancy, ADR, and total revenue.

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