European airlines lead a la carte revenue estimate at $31.5 billion
02/20/2020|4:57:44 PM|IdeaWorksCompany

The global airline industry has seen a 106 percent increase in revenue earned from the sale of ‘a la carte’ ancillary services since 2015, rising to US$75.6 billion in 2019.

Europe – commonly referred to as the ‘birthplace’ of airline a la carte revenue – continues to lead the global charts, with carriers based across the region and Russia taking in US$31.5 billion in 2019, an increase of 122 percent, according to research by IdeaWorksCompany and CarTrawler.

However, Asia Pacific saw the biggest rise of all the regions – up 158 percent from US$8.2 billion in 2015 to US$21.1 billion in 2019. This was followed by Africa and the Middle East, which saw an increase of 147 percent to US$5 billion.

Latin American airlines raked in US$3.2 billion – an increase of 112 percent – while North American carriers earned US$14.8 billion, up 38 percent on 2015.

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