Group collaborate with British Airways and Iberia on NDC Standard
01/16/2020|4:19:24 PM|GlobeNewsWire Group has strengthened its partnership with British Airways and Iberia by connecting to the New Distribution Capability (NDC) and look forward to more win-win NDC collaborations in 2020.

The NDC partnership facilitates priority access to a richer and a more complete inventory from the airline as well as transparency of the shopping experience on It offers the travelers better content on both British Airways and Iberia flights with additional fare options on Long Haul and Short Haul Additional Price Points (LHAPP and SHAPP).

Since the partnership launch mid-2019, has expanded the product offering, adding premium cabins and ancillaries. The first six months generated over GBP2.5million bookings on the API alone.

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